Nike Dream
with Us
Year: 2019
Client: Nike
Nike’s Dream With Us campaign celebrated the 2019 FIFA Women’s World Cup through striking portraits by Martin Schoeller paired with a restrained typographic system designed to amplify each athlete’s voice. Built for a nationwide out-of-home rollout, the visual language needed to remain cohesive while adapting across hundreds of unique placements and formats.
As Lead Designer, I developed the campaign’s visual system, typography, and layout language, partnering closely with creative, production, and media teams to bring the work to life across Los Angeles, New York, Chicago, Portland, and San Francisco.
As Lead Designer, I developed the campaign’s visual system, typography, and layout language, partnering closely with creative, production, and media teams to bring the work to life across Los Angeles, New York, Chicago, Portland, and San Francisco.